TE Social Videos
concept / art direction / pre & post production
TE’s technology is everywhere—often unseen but powering the moments that move humanity forward. To bring this to life, I partnered with a copywriter to concept a series of social videos that made sensors and connectors feel tangible and impactful. After securing client approval on our scripts, we cast the videos and I created storyboards to guide the production team on set. I also developed a shot list for still photography, ensuring the client could expand their image library alongside the video content. The final campaign drove increased engagement, proving that even the smallest connections can tell a powerful story.
